Sunday, 27 March 2016

Changing #perceptions



Most #southafricans grew up in a single parent family structure and environment.  Some of the commercials today reinforce that image and unfortunate reality.  You see commercials on #TV with a mother, two kids and the father does not feature.  This is a great opportunity to change perceptions and the image of a single parent set-up.  #MarketingCommunication has always been successful in engaging with people to think, act, react and influence their views on social issues.

Society is progressing, are we?…time to be more relevant, current, change agents and clear in our #messaging…

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